Polar Desert Screen I wanted to include another example showing a different desert. I decided create the polar desert screen as I felt this was the most contrasting from the arid desert I had already created. I began by creating a moodboard which gave me inspiration for my illustration. I also chose a colour pallet…Continue Reading IXD104: Creating more screens (final travel app)
IXD103: “Lovemarks” Book Review
“Lovemarks”- Kevin Roberts This book is all about creating “loyalty beyond reason” in consumers. Roberts believes love and creating an emotional connection with customers is the way to a successful business. This outlook interested me as I think it could encourage me to look at branding in a new way. Why are brands struggling to…Continue Reading IXD103: “Lovemarks” Book Review
IXD103- Minor Task (how businesses form emotional relationships with customers)
This week, we were given the task of choosing 3 businesses we respect and studying how they form emotional relationships with customers. Fender Fender are known for providing a variety of guitars in a wide range of prices. This shows that they care about making their products affordable and accessible by everyone from beginners to…Continue Reading IXD103- Minor Task (how businesses form emotional relationships with customers)
IXD104: Week 10 Reflect
The art of information This week we looked at some more infographic designers and data scientists. I found this useful as it provided me with more sources of inspiration for my project. Brendan Dawes Dawes is a designer who creates some intriguing data visualisation work. Here are some of his pieces: He presents information in…Continue Reading IXD104: Week 10 Reflect
IXD104- Infographic Topic Research
This project involves creating an infographic around the topic of the world around us. There are many different approaches I could take on this, so I created a spider diagram of some of my ideas. My Ideas The one I want to focus on is the environment, specifically the harm we are causing to marine…Continue Reading IXD104- Infographic Topic Research
IXD103: Creating more brand touchpoints
This weeks task was to create another touch-point for our personal brands. This could be anything that is desirable by people. Some examples we were given included: Animated monogram/logo, wearable items, branded merchandise or a phone/desktop background. My first idea was to create something physical that people could hold to connect them to my brand….Continue Reading IXD103: Creating more brand touchpoints
IXD103: Week 10 Reflect
Beyond the Brand “The word ‘brand’ is overused, sterile and unimaginative” – Michael Eisner, Disney What I took from this quote is that we live in a society where we are bombarded with so many brands. This makes it very hard for brands to stand out as there is a lot of competition. This makes…Continue Reading IXD103: Week 10 Reflect
IXD103: Portfolio Website Wireframes and Prototype
Paper Wireframes Before creating anything digitally, I drew out 20 boxes roughly the size of a desktop screen and tried out different layout approaches. This allowed me to cover as many options as possible and get all my ideas down. Every idea did not need to be good which took the pressure off and allowed…Continue Reading IXD103: Portfolio Website Wireframes and Prototype
IXD103: “Don’t Make Me Think”- Book Research
As I am going to be building a portfolio website, taking some points from this book on web usability would be beneficial. The book puts you in the position of the person using your website and it gives some great tips. “Don’t make me think”. The first law of web usability is “don’t make me…Continue Reading IXD103: “Don’t Make Me Think”- Book Research