Research- Liz Danzico- The Power of the Pause

Liz Danzico is a part designer, educator, editor from New York is the chairperson of the MFA in interaction design at the school of visual Arts. She is also a good speaker and done a ted talk recently on “the Power of the pause”. I thought it was very interesting.

Summary

Many people may consider a pause as awkward. As Ux designer pauses are very important part of design, we value whitespace, as they can be used to fill a gap. For example, this can be in the form of animations or visual effects to make it visually appealing to the user. By creating an effect can make the transition smooth and less awkward.

In the right moment Pause’s can create an impact such as in film, it can be used effectively to create suspense, making the easy feel uneasy waiting for the jump.

Famous speakers such as Edison and underhill used pauses efficiently when giving their speeches.  We can learn so much from pauses. They can be very powerful.

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