Day: March 1, 2021

IxD103 – Application

Exploring Identity A brand identity is made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact it. Essentially, your brand identity is the personality of your business and a promise to your customers. Your brand should defined from who you are. What can I apply to my brand? business card social media…Continue Reading IxD103 – Application

IxD103 – One Week Branding Project

Brand Name Il Due Tower’s Pizza, in reference to the two towers of Bologna, both of the towers are leaning and are the symbol of the city of Bologna, Italy. They are the most prominent of the Towers of Bologna. The taller one is called the Asinelli while the smaller but more leaning tower is called the Garisenda. Their…Continue Reading IxD103 – One Week Branding Project

IxD103 – One Week Branding Project Research

One Week Branding Project Page 1: Logo (wordmark and symbol) and bio/story/description Page 2: A physical touchpoint (can be a box, a uniform or a requirement for the business) Page 3: A digital touchpoint (delivery ordering page, home or menu page, app screen) We where given a week to either rebrand or create our own…Continue Reading IxD103 – One Week Branding Project Research