IXD103 – Week 02 Wordmarks

IXD103 – Week 02 Wordmarks For this week’s class we were introduced to wordmarks and how they work within the world of branding, and how we should approach typography for this module and specifically our logos. Wordmarks are defined as being a type of logo exclusively contains only the company/brand name no symbols, mascots, or…Continue Reading IXD103 – Week 02 Wordmarks

IXD103 – Week 02 – Banking brand name Group Critque

IXD103 -Week 02 – Brand Name Group Critique When we were tasked with coming up with the name of the actual banking brand, I simply took a page from my notebook and started to come up and write down as much names as I possibly could. Here is a picture indicating how this process went…Continue Reading IXD103 – Week 02 – Banking brand name Group Critque

IXD103 – Brand Values and User Research

Later on, during that first initial class of exploring identity, Daniel introduced us to the a BxP Value Proposition Map. The BxP Value Proposition Map is an exercise to help a designer identify a product’s perceived value and how they can market it   Brand:  Within the BxP formula, brand is described as being the…Continue Reading IXD103 – Brand Values and User Research

IXD104 – Introduction to Image and Data Visualisation

IXD104 – Image and Data Visualisation This week the first class of the new semester and the module, imaging, and data visualisation. Our lecturer Paul introduced the module and detailing that this module is all about converting information and data into a visual format to become more easily digestible to a large majority of people,…Continue Reading IXD104 – Introduction to Image and Data Visualisation

IXD103 -Introduction to Exploring Identity.

IXD103 -Introduction to Exploring Identity This is the first class of the new semester and the first class of our new module, Exploring Identity. We were shown a PowerPoint introducing us to the module, first by showing us how much each half of the assessment will contribute to our final grade for this module: Body…Continue Reading IXD103 -Introduction to Exploring Identity.

IXD101 – Project 01 – Wax on, Wax off

IXD101 – Project 01 – Wax On, Wax Off For our first proper project for Interaction design fundamentals, we were tasked to create a series of three 3×3 grids and within each create a dynamic, visually interesting design by only one visual element e.g., Point, Line, and Plane. While also choosing a given list of…Continue Reading IXD101 – Project 01 – Wax on, Wax off

IXD102 – Deliverable 03 –  Design History Essay Webpage

IXD102 – Deliverable 03 –  Design History Essay Webpage How did Saul Bass change the face of the movie title sequence? Introduction to Saul Bass Saul Bass was an acclaimed graphic designer best known for his work on designing title sequences for many films. Equally, he also constructed many iconic posters and business logos, for…Continue Reading IXD102 – Deliverable 03 –  Design History Essay Webpage

Deliverable 1c – Design Essay

Deliverable 03 – Design History Essay Webpage For our third project in IXD102, has to do with being tasked to write an essay of no less than 1,500 words on one of the designers listed below. Jan Tschichold Saul Bass Massimo Vignelli Josef Müller Brockmann Otto Neurath Paula Scher / Natasha Jen / Giorga Lupi…Continue Reading Deliverable 1c – Design Essay

Deliverable 1b – Design History Presentation

Deliverable 02 – Design History of Presentation   Pioneers of Postmodern Graphic Design With this project we are split into groups and tasked with delivering a presentation based around the based around design history. After being split into groups, much like the first project, we are given a list of topics to choose from to…Continue Reading Deliverable 1b – Design History Presentation