Since we’ve been advised to create a Notion account here is a link to my first week blog post: https://fine-knuckle-baf.notion.site/Week-01-Welcome-to-IXD301-Introduction-and-Briefing-7c3c140e1e77493f99628c8879ea0191…Continue Reading Week 01: Welcome to IXD301. Introduction and Briefing
IXD103 – Week 02 Wordmarks
IXD103 – Week 02 Wordmarks For this week’s class we were introduced to wordmarks and how they work within the world of branding, and how we should approach typography for this module and specifically our logos. Wordmarks are defined as being a type of logo exclusively contains only the company/brand name no symbols, mascots, or…Continue Reading IXD103 – Week 02 Wordmarks
IXD103 – Week 02 – Banking brand name Group Critque
IXD103 -Week 02 – Brand Name Group Critique When we were tasked with coming up with the name of the actual banking brand, I simply took a page from my notebook and started to come up and write down as much names as I possibly could. Here is a picture indicating how this process went…Continue Reading IXD103 – Week 02 – Banking brand name Group Critque
IXD103 – Brand Values and User Research
Later on, during that first initial class of exploring identity, Daniel introduced us to the a BxP Value Proposition Map. The BxP Value Proposition Map is an exercise to help a designer identify a product’s perceived value and how they can market it Brand: Within the BxP formula, brand is described as being the…Continue Reading IXD103 – Brand Values and User Research
IXD103 -Introduction to Exploring Identity.
IXD103 -Introduction to Exploring Identity This is the first class of the new semester and the first class of our new module, Exploring Identity. We were shown a PowerPoint introducing us to the module, first by showing us how much each half of the assessment will contribute to our final grade for this module: Body…Continue Reading IXD103 -Introduction to Exploring Identity.