Day: March 2, 2021

IXD103- 1 Week Brand Task

Pizza Moon This was a one-week project which consisted of developing a brand for a pizzeria. The first step was to come up with a tone of voice and a story for this brand. Word Bank: Fresh Quality Eco-friendly Caring Modern Ethical Quick Easy Affordable Passionate Hand-crafted Welcoming   Bio: “Our first store opened in…Continue Reading IXD103- 1 Week Brand Task

IXD103- 1 Week Brand Task (researching competitor brands)

To get an idea of what direction I wanted to go in for branding a pizzeria, I wanted to benchmark some competitors. Pizza Hut Pizza Hut is one of the largest pizza companies in the world. They are all about quality and being different from others “making sure each meal…is delicious, bold and one of…Continue Reading IXD103- 1 Week Brand Task (researching competitor brands)