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Category: 103: Exploring Identity

103: Exploring Identity

Final Submission

Posted on May 4, 2021May 6, 2021 by mccarney-o1

Final Submission Brand Guidelines: My brand, in summary, is playful, colourful and fun. I wanted to emphasise and attitude of… Read more Final Submission

103: Week 06- Application

Posted on April 29, 2021April 29, 2021 by mccarney-o1

Application In this week’s lecture we learned about what we can apply our brand to. Our brand’s tone of voice,… Read more 103: Week 06- Application

103: Week 10- Beyond the Brand

Posted on April 12, 2021May 12, 2021 by mccarney-o1

Beyond the Brand In this lecture we talked about brand values, which can be used to form an emotional connection… Read more 103: Week 10- Beyond the Brand

103: Week 09- Portfolio sites

Posted on March 22, 2021May 6, 2021 by mccarney-o1

This week we were given an introduction to our project- ‘Creating our own portfolio website’. The aim of this project… Read more 103: Week 09- Portfolio sites

103: Week 08- Style Guides

Posted on March 16, 2021May 1, 2021 by mccarney-o1

Style Guides This week we learned about Style Guides, another way to present and describe a brand’s style and guidelines.… Read more 103: Week 08- Style Guides

103: Week 07- Brand Guidelines

Posted on March 15, 2021May 1, 2021 by mccarney-o1

Brand Guidelines Brand guidelines are described as an instruction manual on how to communicate your brand. These can be useful… Read more 103: Week 07- Brand Guidelines

103:Week 05- Week Project + Colour

Posted on February 28, 2021April 29, 2021 by mccarney-o1

One Week Project For this project we had to design a brand for a pizzeria (either existing or made up)… Read more 103:Week 05- Week Project + Colour

103:Week 4- Visual Identity

Posted on February 22, 2021April 29, 2021 by mccarney-o1

Visual Marques We began researching visual marques, visual marques can be pictorial or abstract. Pictorial marque are more stylised and iconographic… Read more 103:Week 4- Visual Identity

103:Week 3 Tasks- Type & Wordmarks

Posted on February 14, 2021April 28, 2021 by mccarney-o1

This week we focussed more on Type and what it can do to communicate as effectively as possible. To help… Read more 103:Week 3 Tasks- Type & Wordmarks

103:Week 2 Tasks-Monogram

Posted on February 1, 2021April 28, 2021 by mccarney-o1

In this week’s lecture we continued learning about identity design but focussing more so on personal identity than brand identity.… Read more 103:Week 2 Tasks-Monogram

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