Brand Identity

This week we took a look at Identity and what we can apply our brand to. Alongside how we show and portray our own brand on business cards.

What you can apply it to:

• Business Card
• Social Media
• Adverts
• Banners
• Website
• Email Signature
• HTML Email Campaigns
• Portfolio
• Packaging
• Studio
• Corporate Gifts
• Apparel (Clothing)
• Merchandise
• Literature (Leaflets etc)
• Presentations / Prototypes
• App
• Sponsorship
• Food
• Blimps (Anything)

Useful Links:

• http://lovelystationery.com/
• www.underconsideration.com/fpo/archives/project-type/business-cards/
• https://www.moo.com/uk/
• https://www.digitalprinting.co.uk/

What I Learnt:

I think the most important thing that I learned from this week was the wide applications for a brand’s identity and how it can be used to represent and grow a business. I also learned a bit more about what to put on things such as a business card and how to present them. There were a lot of things I learned like bleed lines that are helpful for print design.