The Opportunity
Along with most health-related applications, mental health apps stick out the most in terms of specified growth with the market estimated to reach 17.5 billion by 2030. As we move further into the digital age, unreal expectations from what we see online is shown upon ourselves, our social interactions become less and less, creating more of a socially anxious society. This is just going to become ever more prominent the more digital we get. By creating a child’s mental wellness and monitoring app, I can tap into a market that is rarely touched yet it is especially important for our society. Potentially bridging a connection between parent and vulnerable children.
Understanding the problem
In today’s market, parents may find themselves in a dilemma of either buying mental wellness apps with limited functionalities and often come with a subscription or just going to a doctor/therapists. All of these options take time and more often than not aren’t accurate due to mistrust, lack of catering and using a more systematic approach on treating users.
This problem is especially relevant in parents who are concerned of their child’s wellbeing. As the world becomes more health frenzied the need to implement these software’s and exploding. This is especially prominent with the ever upgrading technology found on most smartphones and wearable watches. Features from camera, GPS and even the microphone (to name a few) are all being considered and used in many health apps today.
However, these kinds of app’s most be direct to the user; it must not feel like a choir or a task assigned by a parent/doctor, rather a game that builds trust and rewards the player for taking part in the many of activities.
Proposal
From the research that I have done so far, I feel confident that I want to create a health-care app for pre-teens who suffer from mental illnesses. This app will allow kids to use it as a social platform and do various activates. This will be then recorded and sent to parents via app. Allowing parents to track their child’s behaviour/mood and gain statistics about their child. Ultimately, learning their child’s patterns and real emotions.
Lack of mental health apps for catered for children & no app’s to monitor child’s mood.