I took to my iPad to sketch some initial ideas for a brand logo. I wanted to go for something that representing space as well as science, so I played around with atoms and rings around planets.
Logo initial ideas
Creating my chosen logo on Illustrator-
I took some screenshots of my process and how I created this logo below…
Final chosen logo-
So to make my final logo I took the shape from my chosen font for my brand name which was the font – Trench, I took that shape that that font makes for the planets circle. I felt like this was a good idea as I wanted the wordmark and logo to harmonise and pair well together. I also added spheres on the rings to represent atoms. I feel like this encompasses both chemistry and space.
What is next?
I want to put my final brand together in a set of brand guidelines or a design system to see how it looks together.