Korean Animation research poster

My Group for the research poster was on Korean animation. My team included Amy, Alyssa, Shane and me. We decided to focus our research on the Korean animated film Red shoes and the seven Dwarfs.

We each took different aspects of the film to make research notes on.  Amy researched  the production and the distribution companies. Alyssa researched the budget, profit, and marketing of the film. Shane was to research the controversy that surrounded the film.

My Research notes were on the behind the scenes of the film.

Red shoe and the seven Dwarfs was produced by sides and which a production team of over 200 people, this film was the first 3D animated feature film to be created entirely by Korean animators and to be released in cinema world wide.

Screenplay and direction of the film was done by Director Sung Ho Hong.  The Animation director and character designer was Jin Kim who has worked on films like Moana, Frozen, Tangled and Big Hero 6 as well was many other projects over his 20 year career at Disney.

Writing credits go to

WoongSub Ahn(original story)

Sung-ho Hong(written by) (as SungHo Hong)

WooChul Jung (original story)

ChangWon Kim (original story)

Woo-seok Yang (original story)

Red shoe and the seven Dwarfs took 10 years to produce from synopsis to the end film.  It was released in South Korea in July 2019.   This was the first all Korean animation production from start to finish and as a result Locus Corporation often ran into technical difficulties as this was their first time doing things. They had to learn and fix mistakes along the way.  Doing things for the first time always is difficult.  It takes time and requires a lot of hard work. One wrongly drawn line can cause a lot of problems for someone else down the line so also matching voice dubbing to English was a challenge.  So, it did take a long time to produce.

Having to compete with well-established global studios makes the production environment in Korean difficult but since the release of this film, Locus Corporation are hopeful that all Korean animation will be ongoing.

Red Shoes and the Seven dwarfs was released world wide over the next two years either in theatres or online. It was released in the UK on the internet on 22nd June 2020 under the name Snow White and the Red Shoes.

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Red Shoes and the Seven Dwarfs production and companies are:

  • Locus Creative studios (Locus corporation)
  • Warner Bros
  • Sidus Pictures
  • Next Entertainment World

We got together to design a poster to reflect our research.  Alyssa drew out a design plan/idea for the poster and gave it to me. (See Below)

I tried my best to stay loyal to the final design however, aour final poster design we settled on was a little different.

We though by doing this we could have each of our character have two speech bubbles talking about each of research notes.  We identified whose notes were who’s by making each a different colour.  Amy had a yellow speech bubble, Alyssa blue, Shane is lilac and I was red.

As Webtoon is very popular in Korea, we originally had the idea to make the poster look like a Webtoon.  However, in the end this is not what we achieved but it is in a comic style.

Once I received all the information from the other collaborators, I had the task of designing the poster.  Alyssa had a lot of input into the design and sent sketches of how she thought the poster should look.

Using InDesign, I assembled the poster trying to use the template provided by Alyssa.  I designed three versions of the poster and sent them to the others and the final poster presented is the one that everyone agreed was the best.

   

We had 3 poster designs to choose from but in the end we decided to go with there 3rd one.

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