Project Continuation
Due to our lecturer Daniel being off sick this week we didn’t have any lecture material to cover so I decided to use the time to work on my wordmark logo for my modern bank brand for IXD103 Project 01. I got through quite a lot this week and felt like I had completed a lot for the project, overall I was extremely happy with my final wordmark design and felt like it is a good foundation for me to work with moving forward in the project.
Spending this extra time on the project allowed me to get a little bit more creative due to having some extra time to research and come up with some initial ideas and sketches, I had the idea of combing the wordmark and the monogram, that I will be designing, together to create a modern version of a combination mark – I’m excited to explore this idea further over the next few weeks.
I have included a link to the wordmark research, sketching and design below.
Modern Bank Brand – Creating A Wordmark
Personal Study
After completing my wordmark design for my modern bank branding project I wanted to dive into a case study to allow me to start thinking about my own personal brand, I wanted to look into some brands that have a similar design style and personality to myself, this could be in a variety of different ways like style, fashion, beliefs, morals, anything… This additional time was extremely beneficial as I have been trying to find the time to start work on my personal brand and personal portfolio.
The first brand I wanted to look into was OFF-WHITE which was a company founded by Virgil Abloh who recently passed away, due to his passing I thought completing a case study would allow me to understand the history behind his work, where he started and how he got to where he was in his career as well as being some sort of homage to his legacy.
I have included a link to this case study below.