IXD103 Exploring Identity – Final Submission

IXD103 – Exploring Identity

Below is a list of links that will take you to the research and supporting material I completed throughout this module in addition to any additional self-directed study work I thought would be beneficial for this module.

I have included a download link to allow you to download my travel application and infographic project.

IXD103 Exploring Identity Project Download

 

Modern Bank Brand Project


Blog Posts & Project Research

Defining Brand Values

Conducting Further Research

Creating A Brand Name

Creating A Wordmark Logo

Creating A Logomark

Exploring Colours

Creating Brand Guidelines

Creating App Screens

Creating A Landing Page

 

Volt Banking Landing Page Website

 

Personal Brand Project


Exploring Colour

Creating A Logomark

Re-Designing My Logomark

Creating Brand Guidelines

 

Weekly Blog Posts


Week 1 – Exploring Identity

Week 2 – Wordmarks & Typography

Week 3 – Personal Study & Project Continuation

Week 4 – Logomarks & Monograms

Week 5 – Colour Psychology & Brand Guidelines

Week 6 – Roll Out

Week 7 – Landing Pages

Week 8 – Group Critique

Week 9 – Research & Writing

Week 10 – Personal Branding

Week 11 – 1-1 Tutorials & Feedback Session

Week 12 – Submission Guidelines & Tutorials

 

Additional Module Study


Self Reflection On Module Learning

Medium Article – Creating A Brand Beyond Visual Identity

Medium Article – Creating A Brand Beyond Visual Identity (Medium.com Link)

Case Study 01 – Choose 1 brand that uses the colour personality you are considering

Case Study 2 – Choose 1 brand that is aimed specifically at your target user

Case Study 3 – Choose 1 brand that is a direct competitor or in the financial sector

Case Study 4 – Choose 1 brand that shares your brand values / mission

Case Study 5 – Choose 1 brand that is primarily screen based

Case Study 6 – Choose 1 brand that uses a tone of voice that you admire

Case Study – Off White

Off The Press – Exploring Colour

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