“Clothes on a rail” 2017 painting
Monthly Archives: February 2021
Innovation with regard to provocation
Print workshop collage
Print workshop research project
Susan Kare
Kare was hired by Macintosh computers in the 1980s to design the typefaces and icons used for the interface, she created the visual aesthetic of Macintosh which was new and exciting and is still influencing designers today for its character, simplicity and functionality. Rather than using colour and trying too hard to create unique designs that would stand out, Kare used black and white so as to make them as clear as possible to function at their best. They were made simple and clear, communicating exactly their purpose without the need for writing which would take up vital space this ensures the efficiency of the design process of the computers.
Helvetica Documentary
After watching the Helvetica documentary I have a newfound appreciation for typefaces and the way they impact design and consumers, depending on its use. When Helvetica was introduced it was a breath of fresh air on the graphic design scene, coming out of the 50s with recognisable tacky designs, businesses were in need of something more versatile and professional. Helvetica was a neutral and well balanced typeface that aided sleek and straight forward design for advertisements, a notable example in the documentary was that of Coca-Cola. The old advertisement was busy and more focused on image and story rather than the product, the second advert was very blunt “drink coke” with a much more dialled back design and emphasis on the actual product. The Helvetica aided this by not taking away from the product or drawing attention, instead it confidently backed up the statement “Drink Coke” making it memorable and stand out.
Frankenstein Zine Completed
I have attached the image and pdf of my completed zine, the pdf is slightly out of order but the correct order is in the image the last page is just up a bit instead of last. I am so pleased with how this turned out especially since I love the book so very much, all of my illustrations were really fun to do especially the limited colour palette with the green highlighter and a blue pen it really fits the tone of the book while making it slightly lighter to fit the style of my drawing. I have never used typography before but i think i did well matching it to the pages without it being too obstructive and allowing the images to breathe and settle in their own space. Continue reading
Zine Typography experimentation
Zine progress
Identity
“Rolling Stones” logo, 1970 by John Pasche (Austin, n.d.)
The image above is the logo for the band “Rolling Stones” created by John Pasche, an art student, in 1970 when he was approached to create a poster for the bands tour which then evolved into the logo for the album “sticky fingers”. This solidified the already famous bands identity as rebellious rockers by giving them a stand alone symbol which became their recognisable signature. The iconic logo is instantly recognisable and the face of an era of rock and roll entire generations identified with was The logo formed and solidified the bands identity as rebellious and provocative during the height of rock and roll ,rejecting conformity and social norms to stand out creating their own ideas and identity. People identify with the rebellious nature of the band, to quote Pasche “It’s the kind of thing kids do when they stick their tongue out at you,” (Bekhrad, para 13, 2020) he intended the design to be provocative and a sign of protest. Even now 50 years later the design is used consistently with more people using the music and ideology of rock and roll to find and construct their own perceived identity as a rebellious rocker. Many people identify with the attitude and rebellious nature of the bands image and use the logo to show their alignment with them, it becomes a form of expression of an individuals identity beyond the identity created for the band itself.