The Tate museum defines postmodernism as… a reaction against the ideas and values of modernism. The period that followed modernism’s dominance in cultural theory and practise in the early and middle decades of the 20th century. It is associated with scepticism, irony and philosophical critiques of universal truths and objective reality.     The Spirit…

For our second project in this module, we were placed into groups where we would have to deliver a presentation on a given topic. Our first step was to decide on what our presentation was going to be on. The six options were Bauhaus and the New Typography, Design Systems for the Olympic Games, the…

Helvetica Documentary… Before watching this documentary, I was aware of the font and used it a few times, but didn’t realise the importance it held and has been used so often. But even after the first few minutes it became clear that the font is everywhere from street signs to advertising and it’s telling us…

Before I decided which designer I wanted to focus my web essay on, I did a quick google search of each of the possibilities. This allowed me to quickly see what their work was like and if it stood out to me, as some of the designers I hadn’t heard of before. This allowed me…

Another change… During the 1950s in Switzerland and Germany, a design movement emerged which has been called Swiss design or the International Typographic Style and it remained a major force for over two decades, but its influence is still prevalent today. The style creates a unity of design by focusing on asymmetrical organisation, which is…

“All design should be human centred, it’s as simple as that. And I mean human-centred, not user-centred or user-friendly, because users are humans after all.” Why wouldn’t a designer use human centred design? It is a way of seeing the flaws and getting feedback from the people themselves who will be using the product. The…

Pentagram Design Studio The Pentagram Design Studio is a design firm which was founded in 1972 in London by Alan Fletcher, Theo Crosby, Colin Forbes, Kenneth Grange and Mervyn Kurlansky. The company is multi-disciplinary whose work encompasses graphics and identity, products and packaging, advertising, communications, sound and motion. There are offices all over the worlds including…

After my research, I have taken inspiration from a range of styles and artists, so my next step is to brainstorm ideas for posters. I created a mood board of visual images that link to the Universal Declaration of Human Rights and also specifically to the four articles I am focusing on. This will help…