Selecting a topic Link to miro board When looking at a number of potential topics I wanted to select a topic that I was passionate about and that had a reliable date/ multiple reliable datasets I could draw from. Of the topics I reviewed, I decided to focus on mental health statistics as this is […]

Research I began my visual research by generating a Pinterest board of various examples of brand guidelines with strong athletics. What struck me was the effectiveness of grid layouts and the use of columns. This helps to break the information up into manageable chunks and makes the document as a whole more visually pleasing. NJORD […]

Born and Bred Born and Bred is a unique gifts and accessories store, created by artisans and craftspeople in Northern Ireland. It operates online and has 1 store in Belfast. I really like this brand and the ethos behind it of helping local artist thrive and promote Northern Irish culture. I, therefore, decided to create […]

As outlined in this weeks lecture brand style guide helps to maintain consistency across all platforms and materials the brand is presented on. This should mean that there are little to no differences in how the brand looks, sounds and feels. We also discussed a number of resources which I have taken the time to […]

Typography and Colour Choices   Above I outline my typography and colour choices. I wanted to use the Star Wars typeface on the app title to clearly demonstrate the apps Star Wars ties. I have also included a neon effect as I feel it fits with the futuristic sci-fi theme of the genre. I selected […]

I began my business card research by looking at the recommended resources, Lovely Stationary and Moo. Moo actually provides printing options, it was interesting to revise what would be possible in relation to printing. What I loved about the above examples was the level of versatility. the top left example incorporates a stamp (or replicates […]

There are numerous ways I can apply my brand to various materials and for different purposes. In fact, David Buck suggests “Your brand is a gateway to your true work. You know you are here to do something—to create something or help others in some way. The question is, how can you set up your […]

As we covered the principles of user interface and looked at a couple of UX Laws including Jakob’s Law, Fitt’s Law and the Law of Pragnanz I decided to take a look at the Laws of UX in a little more detail and was particularly interested in Jon Yablonski’s work in the area. Laws of […]

Designspiration To start my colour considerations I began by looking at logo’s in designspiration to help get a sense of what I like and what I don’t like. What jumped out at me was that a lot of the logos on the site were primarily black with small highlight colours. Due to the design of […]

I found the lecture on colour to provide a brilliant overview of how colour can be categorised and broken down as well as how to pair and develop colour palettes. This is really helpful as it will guide me through important formatting consideration when producing files on programmes such as Adobe illustrator e.g. set up […]