During Monday’s class, another one of our tasks was to choose five words from our personal branding, and sketch out ways to represent them visually. This would help us define a visual marque, which we will be using in our brand.
Here are the sketches I managed to come up with:
My Visual Marque
Using these sketches, I have a set of ideas of which to develop a visual marque. I think I want to go with something from the creativity section, possibly the pencil, as I feel it is a good universal symbol of creativity and innovation, which is something I want to portray in my brand.
I began this process by sketching out a few more ideas based around the original pencil sketch.
Out of all of these sketches, I really like the last one I did. I feel that it fits into my brand well, and suits the rest of the theme, which is all about minimalism and negative space. I like the cut out of the side of the pencil as well, as it adds a bit of a unique flourish, and it also reminds me of my monogram design.
I then developed this design digitally using Illustrator.